The Analysis of Consumers’ Adoption Behavior under O2O Mobile Commerce：Comparison for Two Theoretical Models

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Information studies: Theory & Application ›› 2018, Vol. 41 ›› Issue (4) : 112.

The Analysis of Consumers’ Adoption Behavior under O2O Mobile Commerce：Comparison for Two Theoretical Models

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{{article.zuoZheEn_L}}. {{article.title_en}}. {{journal.qiKanMingCheng_EN}}. 2018, 41(4): 112

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